Canon Collaborates with Pro Series Gaming and NRG Radio for Pro Series Gaming (PSG) Fatalis Mortal Kombat Tournament

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Cannon (www.Canon-CNA.com) pioneer of innovative imaging products, Pro Series Gaming and NRG Radio, collaborated on the PSG Fatalis Mortal Kombat tournament. Pro Series Gaming (PSG) Africa Mortal Kombat tournament qualifying round took place on July 9e2022, at NRG Studios in Nairobi, Kenya.

This year’s tournament, sponsored by Canon, brought together the best professional gamers in Africa to determine who is the best Game eSports athlete, in a head-to-head tournament. The Grand Finals, including the LAN Party, Fatalis Finals, and a cosplay contest, took place on July 30 where the winner won the title of PSG Fatalis champion and took home a nice batch of prizes.

Spectators, enthusiasts and newcomers to the game could watch the thrilling action unfold against a giant LED backdrop with live commentary, as competing pro players took to the stage to battle it out. The Africa Mortal Kombat Tournament provides Canon with an exciting opportunity to demonstrate its innovative technologies, products and services, using the company’s full range of cutting-edge imaging solutions to help see the action of the game like never before.

Canon EOS M50 Mark II (https://bit.ly/3vxsXcq) was used to capture and livestream the contest final. This compact yet powerful mirrorless camera with 3.5mm microphone input, HDMI output and clean USB makes it easy to record and upload content at live events and games. The EOS M50 Mark II’s improved mobile connectivity via Wi-Fi and Bluetooth will allow organizers to upload content directly to social media for fans to watch the action as it happens.

Sylvia Gathoni, known as “Queen Arrow and Brian Diang’a, popularly known as “Brianthebeast19”, renowned Kenyan eSports stars and gaming influencers, kept up the energy and commitment crowds before and during the final, and they shared their own experiences with the EOS M50 Mark II camera.

Whatever content you create, stand out from the crowd and give your audience something special. The EOS M50 Mark II gives you more ways to take photos, videos and live stream and connect with your followers.

“We are delighted to be able to support the gaming industry by showcasing Canon’s advanced technology capabilities. Live streaming of games has seen a resurgence in popularity over the past few years. In the first quarter of 2022, viewers spent a combined total of 6.13 billion hours (https://bit.ly/3ORHV3y) watch their favorite players live streamed,” says Amine Djouahra, Canon’s Sales and Marketing Director for Central and North Africa. “The EOS M50 Mark II has been specially developed for content creators of all types, giving them multiple ways to shoot photos, videos and live streams. For gamers, this means being able to invite their fans to the live action, increase engagement and grow the gamer community. Digital gaming in Kenya has become hugely popular and we are excited to be a part of this growing sport with our cutting edge technology and supporting African gamers in their quests.

Dennis Waita, PSG team manager – “The African digital gaming community has a huge following, especially in Kenya, and this year’s PSG Fatalis is expected to attract more players from different countries in Africa to experience the ultimate gaming experience. The level of esports awareness in Kenya has grown rapidly and the number of tournaments is also increasing. eSports is a significant driving force in the African gaming industry as more and more young people are taking part in it and seeing it as a career opportunity.

The organizers of the PSG Fatalis Mortal Kombat (MK) 11 tournament have invited professional gamers, casual gamers aspiring to turn pro, and video game enthusiasts from across the continent to join in the fun. The first qualifying round took place on July 9 and the finals took place on July 30. The winners of this tournament also took home Canon products, including printers, cameras as well as Canon-branded products.

The best part? We’ve called on all players to join this one-of-a-kind tournament for the opportunity to be a double winner on July 30. They were able to take home the coolest Canon gift yet!

We had something for everyone, including our non-professional players! From July 16, we organized competitions on PSG Socials: @proseriesgaming on Twitter, Instagram & Facebook. Hoodies, Bluetooth speakers, comic books, Naiccon tickets, branded bottles, beanbags and a livestream session with Brian the Beast were up for grabs!


Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

For media inquiries, please contact:
Canon Central and North Africa
Mai Youssef
E-mail: [email protected]

APO Group – PR Agency
Rania ElRafie
E-mail: [email protected]

About Canon Central and North Africa:
Canon Central and North Africa (CCNA) (Canon-CNA.com) is a division of Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe. The establishment of CCNA in 2015 was a strategic step that aimed to improve Canon’s business in the Africa region, strengthening Canon’s presence and focus in the countries. CCNA also demonstrates Canon’s commitment to getting closer to its customers and meeting their demands in the rapidly changing African market.

Canon has been represented on the African continent for over 15 years through distributors and partners who have successfully built a strong customer base in the region. CCNA guarantees the supply of high quality and technologically advanced products that meet the demands of Africa’s rapidly changing market. With more than 100 employees, CCNA manages sales and marketing activities in 44 countries in Africa.

Canon’s corporate philosophy is Kyosei (https://bit.ly/3Pi4UpG) – “living and working together for the common good”. CCNA pursues sustainable business growth, focusing on reducing its own environmental impact and helping customers reduce theirs by using Canon products, solutions and services. At Canon, we are pioneers, constantly redefining the world of imaging for the greater good. Through our technology and our spirit of innovation, we push the boundaries of what’s possible – helping us see our world in ways we’ve never seen before. We help bring creativity to life, one image at a time. Because when we can see our world, we can change it for the better. For more information: Canon-CNA.com

This press release was issued by APO. Content is not vetted by the African Business editorial team and none of the content has been verified or validated by our editorial teams, proofreaders or fact checkers. The issuer is solely responsible for the content of this announcement.

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